Agencies can see how many leads they generate. We help investigate what happened next, where reporting breaks down, and which opportunities were lost.
18 reported lead events have no matched CRM record. Possible causes: tracking issues, record mismatches, or incomplete CRM synchronization. Further investigation required.
This is a conceptual layout using invented sample data, not a real audit or product screenshot.
Lead quality is the single biggest obstacle for a third of marketers — not lead volume. In competitive categories like home improvement, cost per lead regularly runs well over $90, and most of that spend never reaches a paying customer. Even when leads are followed up, only one in five businesses responds within an hour, despite more than half of customers expecting exactly that.
We'll trace your recent leads from click to outcome — ad spend, lead records, what actually happened to each one — and show you exactly where budget is being wasted and what to fix.
EXAMPLES OF WHAT AN AUDIT TYPICALLY SURFACES
Leads with no matching CRM record — spend with no visibility into outcome.
Leads contacted after the one-hour response window most customers expect.
Leads counted as "leads" that never met basic qualification criteria.
01 Share your ad account and CRM exports (or read access).
02 We trace each lead end-to-end, from the original click to what actually happened.
03 You get a written report: specific findings, likely causes, and recommended fixes.
WHAT THIS CAN'T DETERMINE: outcomes your CRM never recorded, or activity outside the accounts you share.
You receive one written report: what we found, why it likely happened, and what to fix first.
Starting a request doesn't require account access — just enough detail for us to tell you whether an audit is worth running.